PR is all about connection. Brands need to find ways to put out compelling content that resonates with an audience that will drive them to action. Over the past decade, Katie has worked with many brands to propel their messages out into the world.
In more recent years, a majority of PR budgets have been allocated specifically to Influencer Marketing. Working with social media talent to produce authentic content is quickly becoming the main avenue to reach consumers.
- Identify and Engage influencers and brand ambassadors
- Press material development
- Broadcast, print and online editorial pitching and placement
- Celebrity endorsements
- Event planning and management
- Social media development, management, channel auditing
- Corporate Social Responsibility (CSR), Philanthropic communications
- Executive branding, media training and coaching
- Trade show support
- Digital and traditional advertising / paid social consulting